Privacy Policy

1. Overview

Avvio (“Avvio”, “we”, “us”, or “our”) provides automated marketing services for businesses. This Privacy Policy explains what information we collect, how we use it, who we share it with, and the choices you have. It applies to youravvio.com and to the Avvio application.

If you use Avvio as part of an organisation, the account holder controls the workspace and its data. Where we process information on behalf of a business customer, that customer is the controller and we act as their processor.

2. Information we collect

• Account information: name, email address, authentication credentials, and profile details you provide.
• Workspace and business data: business name, industry, service area, brand voice settings, marketing content, media you upload, publishing preferences, and — for real estate workspaces — listing information and brokerage or licence details you enter.
• Connected channel data: access and refresh tokens, account or page identifiers, and the metrics, comments, messages and reviews returned by channels you connect.
• Contact data you import: names, email addresses and related details of your own customers or contacts that you upload or sync from a connected system.
• Payment information: subscription status, plan, and billing history. Card details are collected and stored by our payment processor, not by Avvio.
• Usage and device data: log data, IP address, browser and device information, and interactions with the service.
• Cookies and similar technologies: used to keep you signed in, remember preferences, and understand how the service is used. Essential cookies are required for the service to function.

3. How we use information

• Provide, operate, secure, and improve the service.
• Authenticate users and protect accounts against misuse.
• Draft, schedule, and publish content to the channels you connect.
• Report on results and surface insights about your own marketing.
• Process subscriptions and payments.
• Send service, security, and support communications.
• Comply with legal obligations and enforce our terms.

We do not sell your personal information, and we do not share it for cross-context behavioural advertising. We do not use content or contact data from your workspace to market to your customers on our own behalf.

4. Legal bases for processing

Where the GDPR or UK GDPR applies, we process personal information on the basis of performance of a contract with you, our legitimate interests in operating and securing the service, compliance with legal obligations, and — where required — your consent, which you may withdraw at any time.

5. Connected accounts and third-party platforms

When you connect a channel such as Facebook, Instagram, LinkedIn, Google Business Profile, Pinterest, TikTok, or Square, you authorise Avvio through that platform’s own consent screen. We receive and store only the tokens, identifiers, and profile or content data needed to perform the actions you have asked for — typically publishing content, reading engagement results, and retrieving inbound comments, messages, or reviews. You can disconnect any channel at any time in Settings, which revokes our stored tokens for that channel.

When you connect an account, we also read back your own recent posting history on that account — captions, timing, and public engagement counts — so that what we write for you sounds like you. This is read-only: we never post, edit, delete, or message on your behalf without an action you asked for. What we learn from it is shown to you before it affects anything, and you can delete the imported history and the profile built from it at any time in Brand.

Avvio’s use of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. We use Google user data only to provide and improve the features you have requested, we do not transfer it except as necessary to provide those features, comply with law, or as part of a merger or acquisition, we do not use it for advertising, and we do not allow humans to read it except with your consent, for security purposes, to comply with law, or where the data is aggregated and de-identified.

Avvio is an independent service. We are not endorsed by, affiliated with, or certified by Meta, Google, LinkedIn, Pinterest, TikTok, Square, or any multiple listing service. Each platform’s own privacy policy governs the data it holds about you.

6. Service providers

We share information with vendors who help us run Avvio, and only to the extent needed to do so. These include cloud hosting and database infrastructure, our payment processor (Stripe), our transactional email provider, and error and performance monitoring. These providers are bound by confidentiality and data-protection obligations. We may also disclose information where required by law, to protect our rights or the safety of others, or in connection with a merger, acquisition, or sale of assets.

7. Data retention

We keep workspace data for as long as your account is active. When you delete a workspace or close your account, we delete or de-identify the associated personal information within 90 days, except where we must retain records to comply with legal, tax, or accounting obligations, or to resolve disputes. Backups are purged on their ordinary rotation schedule. Disconnecting a channel deletes its stored tokens promptly.

8. Security

We protect information using encryption in transit, access controls, isolation of each workspace’s data at the database level, and restricted internal access to credentials. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. If you believe your account has been compromised, contact us immediately at security@youravvio.com.

9. International transfers

Avvio is operated from the United States, and information may be processed there or in other countries where our service providers operate. Where personal information is transferred out of the European Economic Area or the United Kingdom, we rely on appropriate safeguards such as the Standard Contractual Clauses.

10. Your rights and choices

Depending on where you live, you may have the right to access, correct, delete, port, or restrict the processing of your personal information, to object to certain processing, and to withdraw consent. California residents have the rights to know, delete, correct, and opt out of sale or sharing under the CCPA/CPRA — as noted above, we do not sell or share personal information. We will not discriminate against you for exercising any of these rights.

You can update or delete most information directly in the app. To make a request or appeal a decision, email privacy@youravvio.com. We may need to verify your identity before acting. If Avvio processes your information on behalf of a business that uses Avvio, we will refer your request to that business.

11. Email and communications

We send service and account emails that are necessary to operate your subscription; these are not marketing messages and cannot be opted out of while your account is active. Marketing emails from Avvio include an unsubscribe link in every message.

Email you send to your own contacts through Avvio is your communication, not ours. You are responsible for having permission to contact those recipients and for complying with CAN-SPAM, CASL, and any other applicable marketing laws. Avvio honours unsubscribes and maintains a suppression list per workspace.

12. Children’s privacy

Avvio is a business service and is not directed to children. We do not knowingly collect personal information from anyone under 16. If you believe a child has provided us information, contact us and we will delete it.

13. Changes to this policy

We may update this Privacy Policy from time to time. Material changes will be posted on this page with a new effective date, and we will notify account holders by email where the change materially affects how we handle personal information.

14. Contact us

Privacy questions and requests: privacy@youravvio.com. General support: support@youravvio.com.